Privacy Policy

What information we collect

When you visit this website, we may automatically collect certain technical and behavioural data, including:

• IP address and approximate geographic location
• Browser type, version, and operating system
• Pages visited, time spent on each page, and navigation paths
• Referring URLs and search terms used to find the site
• Cookie data and session identifiers

We do not collect names, email addresses, or payment information unless you voluntarily submit them via a contact form.

How we use your information

The data collected is used solely to operate and improve this website. Specific uses include:

• Analysing traffic patterns to improve content and navigation
• Monitoring website performance and identifying technical issues
• Detecting and preventing fraudulent or abusive activity
• Analysing user preferences to improve the relevance of content
• Complying with legal and regulatory obligations

We do not sell, rent, or share personal data with third parties for marketing purposes.

Cookies and tracking technologies

This website uses cookies – small text files stored on your device – to recognise returning visitors and gather usage statistics. We use Google Analytics to collect anonymised data about how users interact with the site. You can disable cookies at any time through your browser settings, though this may affect certain website functionality. By continuing to use this site, you consent to the use of cookies as described.

Third-party services

We use third-party services – including Google Analytics and affiliate tracking partners – that may collect and process data independently when you visit this website. These providers operate under their own privacy policies, which we encourage you to review. We are not responsible for the data practices of any third-party service. Affiliate links on this site may use tracking cookies to record referrals.

Data protection and security

We take reasonable technical and organisational measures to protect the data collected through this website against unauthorised access, loss, or misuse. Access to any collected data is restricted to authorised personnel only. While we strive to maintain appropriate security standards, no method of data transmission over the internet is entirely secure, and we cannot guarantee absolute protection.

Your rights

Under applicable data protection law, including the UK GDPR, you have the right to:

• Request access to the personal data we hold about you
• Request correction of inaccurate or incomplete data
• Request deletion of your personal data where no legitimate purpose remains
• Object to or restrict the processing of your data in certain circumstances

To exercise any of these rights, please contact us using the details provided at the bottom of this page.

Data storage and retention period

Data collected through analytics tools is typically retained for up to 26 months, in line with standard Google Analytics settings. Data submitted via contact forms is retained only for as long as necessary to respond to your enquiry and is deleted thereafter. We do not store personal data beyond its intended purpose.

External links

This website contains links to third-party websites, including online casino operators and gaming platforms. We are not responsible for the privacy practices or content of any external site. We recommend reviewing the privacy policy of any website you visit through links on this page.

Changes to this policy

We reserve the right to update this Privacy Policy at any time. Any changes will be published on this page with a revised effective date. Continued use of this website following any updates constitutes your acceptance of the revised policy. We encourage you to check this page periodically.

Contact information

If you have any questions about this Privacy Policy or wish to exercise your data rights, please contact us via the contact form available on mastercardcasinos.uk.com. We aim to respond within 2 business days.